While the times around us are changing, business models are changing with them. Many organizations big and small are transitioning to a focus on the long-term visions and goals of their business. Though short-term visions are extremely important, Heartland has seen and researched this trend. As short-term visions provide faster results, long-term visions provide the longevity for your business in this competitive world. Many of these long- and short-term visions begin with one of the most important aspects: setting goals. Have you ever looked toward an end goal and wondered how to reach it? Heartland Group recently had a client reaching toward a new beginning.